<aside> 💡 Creating high-quality content requires more than just a good camera and a great script. Lighting plays a crucial role in setting the mood and enhancing the visual appeal of your videos. However, you don’t need to break the bank to achieve professional lighting. Here’s how you can create an effective lighting setup on a budget.

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Basic Lighting Principles

Before diving into My Budget-Friendly Recommendations, it's important to understand some basic lighting concepts:

Three-Point Lighting:

Three-point lighting is a classic lighting technique used to illuminate a subject in a way that provides depth and dimension. By using three separate light sources, you can control the shadows and highlights on your subject, creating a more visually appealing image.

This is a standard method used in video production, which includes a key light, fill light, and back light.

Components of Three-Point Lighting

• If you don’t have professional lighting, a bright desk lamp or LED panel can serve as a key light. | | Fill Light: | The fill light is used to fill in the shadows created by the key light. It is softer and less intense, helping to balance the lighting on the subject’s face. | Place the fill light on the opposite side of the key light, also at a 45-degree angle to the camera. It should be at a similar height to the key light. | - The fill light should be about half as bright as the key light. Use a dimmable light source or move the light further away from the subject to achieve this effect.

• Reflectors can also be used as fill lights by bouncing the key light back onto the subject. | | Back Light: | The back light helps separate the subject from the background, adding depth and dimension. It creates a rim of light around the subject, highlighting their outline. | Position the back light behind the subject, aimed at the back of their head and shoulders. It should be higher than the key and fill lights, pointing down at an angle. | - Be careful with the intensity of the back light; it should be bright enough to create separation but not so bright that it creates lens flares or overwhelms the subject.

• A small LED light or even a clip-on light can work well as a back light. |

Setting Up Your Three-Point Lighting

• Start with the Key Light:

  • Set up your key light first and adjust its position and intensity until you achieve the desired look. Ensure it highlights the subject’s face without casting harsh shadows.

• Add the Fill Light:

  • Introduce the fill light to soften the shadows created by the key light. Adjust its distance and angle to ensure the lighting is even and natural.

• Position the Back Light:

  • Finally, set up the back light to create separation between the subject and the background. Adjust its height and angle to ensure it creates a nice rim of light without causing lens flares.

  My Budget-Friendly Recommendations.

• I use a Video Light know as EB 150W with a soft box that diffuses it to make it soft on me.

• For my back light, i use tube lights that i got from electrical store. You can just check any electrical store and ask for it.

  You can watch this video to see what they look like.

  https://youtu.be/o2i1OMYGOzg?si=rjUc77VrolJJPJRt

  If you have further question feel free to ask in the comments section of the post that brought you here.

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  Video Marketing Strategies With Korede

  

  Hey, I’m Korede 👋🏼

  A Video Marketing Strategiest at Promage Studios, I helpe businesses and personal brands grow with video.

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